#Choose a notebook for quick notes free
One final parameter to consider is: when exactly will the branded notebook be given out? Will it be part of your exhibition pack, will it be given as a free gift alongside certain deals, or will it only be handed out to clients?
#Choose a notebook for quick notes professional
The choice of size will make your business appear more organised, professional and forward-thinking. In both of these cases, size does matter. On the other hand, a lined A5 notebook makes more sense for an accountancy firm: they can be slotted easily inside a folder or briefcase, and the lines will make jotted notes much easier to read later. In a creative industry such as graphic design, a branded A4 notebook with plain paper can be carried easily and leaves plenty of space for sketches, graphic plans and annotations. Those parameters aside, picking the size that is most suitable for your branded notebook will also depend on the industry in which your business operates.Ĭertain sizes of notepad might comply with or go against industry standards. If the competitor's branding does not appear prominently, then you will want to make sure the logo printed on your branded notebook is large, eye-catching and central in order to maximise the impact. If competitors are all giving out A4 notebooks, you might want to opt for an A5 notebook. Then you can select a style of branded notebook that is completely different to other companies'. You will need to pick up any merchandise given out by competitors so you can gauge what their branding strategy is. There are many other points you also need to take into account, including your main competitors: your branded notepad will need to stand out from anyone else's. While the use is important to consider when choosing a notebook, it is mainly valid for when choosing a notebook for internal use. If the notebook is to be taken to regular client meetings, then the ideal size is A5 because it can easily be slipped into a laptop bag or a folder. If the notes include sketches, a plain A4 notepad is the ideal writing material. Will the notepads only be used to take notes? Will those notes include sketches? Will the notebook be taken to client meetings? It might sound obvious, but you should definitely consider the notebook's purpose when choosing branded notepads or notebooks. However, even though your target audience plays a big part in choosing the size of your branded notebook, there are other factors to take into consideration too. When it comes to giving out a notebook, clients would probably prefer an A5 branded notebook, whereas staff might prefer an A4 notepad. You must consider whether the notebook will be branded or whether it will be plain stock.
Will it be used internally or is it a gift for a client?
The choice of size will depend on who you are handing the notebook too. There are many things to consider when choosing to add branding to your notebook, and size is one of those parameters. Therfore, when it comes to choosing a notebook for your business, you must ask yourself whether size does truly matter. However, the difficulty is that notebooks come in a range of sizes, and even though the most common are A4 and A5, there are those who prefer a big notebook and those who would rather use a smaller notebook. It will provide a brand impression wherever the notebook is being used.
Moreover, the notebook often includes company branding as it is often an essential part of your business' branding strategy. It is a handy tool to take down quick notes, think of creative ideas, or organise a to-do list. Does Size Matter When It Comes To Notebooks?Īlmost everybody has a notebook on their desk.
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